Be a Social Media Copycat to Engage Your Learners

Do you wish your e-Learners were as focused on your online training course as they are on Facebook and Twitter?

Get ready to be a copycat today—because we have 6 social media strategies that you can copy to get your learners engaged in your online training course! If they work for Facebook and Twitter, they can work for you too.

  1. Post that picture.
    This one’s the most obvious—pictures are engaging! Here’s how to effectively add images in your course: How to Choose the Best Images for Your
  2. Create action.
    Social media is engaging because it allows people to respond to what they see. Let them respond in your course with tests and post-course surveys! This post can help: 10 Tips to Writing Better Quiz Questions.
  3. Make it mobile-friendly.
    People like to check Twitter and Facebook on their phones. You can let them take training anywhere, anytime with the Lectora® Mobile app, our new
    m-Learning solution.
  4. Personalize it.
    On social media, we like and retweet posts when we connect with or relate to them. Try creating a scenario to make your content relevant to your learner. Here are a few tips to get started: Building Scenario-Based e-Learning Courses.
  5. Be funny.
    Add some humor to your e-Learning course—just be careful to do it the right way. Get your copycat whiskers ready to master this technique with a few tips: The Dos and Don’ts of Using Humor in eLearning.
  6. Limit those characters.
    Maybe you’re not limited to 140 character tweets, but you can still take a tip about attentions spans here. To hold your learner’s attention, try grouping content in small chunks. Learn more here: 4 Benefits (and Tips) for Content Chunking.

Want to be a copycat some more? Try copying these Writing 101 lessons: 5 Lessons from Writing 101 You Thought You’d Never Need for e-Learning.

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