2012 mLearnCon Conference and Expo Recap

The annual mLearnCon Mobile Learning Conference and Expo occurred last week in San Jose, California bringing in the largest crowd in the conference’s history. According to the eLearning Guild, attendance at this year’s event increased 40 percent from last year indicating that more and more people are starting to take mLearning more seriously.

Attendees from across the world gathered to learn from top industry leaders and experts to increase their knowledge and ability to understand and implement mLearning practices into their organizations. Lectora® was fortunate to be a proud sponsor of this year’s event and an exhibitor in the Expo hall. Our booth was jam-packed with attendees interested to learn how Lectora e-Learning software can effectively help their organizations implement mLearning into their course development.

Not only was the conference bigger but it was instantly obvious that the tone had changed. Last year attendees were discussing the theory and reasons to consider mLearning, but this year they were actually implementing it. Attendees came armed with questions about HTML5, how to avoid using Flash in course content and much more. This year they knew what they were looking for whereas last year attendees were just searching for basic knowledge.

Several new ideas filtered through the conference hall and were expressed by many attendees through social media throughout the week. Here are just a few of the key trends that were identified at mLearnCon 2012:

  • Mobile is Mandatory: Recent studies share that five billion people use their smartphones and tablets on a daily basis resulting in a fade out of the use of laptop and desktop computers. Adapting your presentations and courses to accommodate this shift in use of technology cannot be an afterthought.
  • Ignite Mobile Thinking:  In order to implement mobile learning you need to understand it and how it will fit in to your organization. Think about how your mobile device communicates to benefit learning, the business needs in using mobile and how it can innovate your learning process.
  • mLearning is Here to Stay: With new mobile technology emerging so frequently and the consistent increase in sales of smartphones and tablet devices, mLearning is not going anywhere. But it is not a replacement of e‑Learning. mLearning needs to be adapted to accommodate specific types of learning, collaboration and communication.

mLearning continues to rise and become top of mind to many organizations across the world. If you are interested in learning more about where mLearning is headed stay tuned in to the Everything e-Learning Blog for updates on trends in mLearning.

For more information on the 2012 mLearnCon Conference and Expo visit the mLearnCon backchannel to track other thoughts and trends that emerged during the conference.